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Diagnosis of the availability of the dimensions of the overall marketing knowledge in service organizations: an exploratory study to Araaanh managers of commercial banks in the city of Dohuk | ||
| magazine of college Administration&Economics for economic &administration & financial studies | ||
| Article 1, Volume 181, Issue 15, 2015, Pages 99-126 | ||
| Abstract | ||
| The study take up the marketing knowledge and, the dimension of holistic marketing knowledge, and aimed to diagnose the availability of holistic marketing dimension of knowledge in service organization were selected commercial banks in Duhok samples to study for aside field where the sample included (40 ) managers and head of the department for (9) of the Duhok city banks. The researcher depended on the questionnaire from after making sure of the sincerity and stability as main instrument to collect data field side. This data was transmitting using distribution repeatability and percentages mathematical circles, standard deviation. The researcher reached asset of conclusion and recommendation which resulted in problem of study | ||
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