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Evaluating the Level of Bank Quality Services: A Pilot Study on a Sample of Banks Customers of Dohuk City | ||
| TANMIYAT AL-RAFIDAIN | ||
| Article 1, Volume 30, Issue 89, 2008, Pages 9-28 PDF (153.51 K) | ||
| Document Type: Research Paper | ||
| DOI: 10.33899/tanra.2008.161766 | ||
| Authors | ||
| Khayree Awsow; Luay Lateef | ||
| Abstract | ||
| Abstract This study aims to verify the quality level of services provided by the banks in Dohuk City in terms of customers' viewpoint. The study adopted the attitudes of a sample of related customers to conclude the results. The sample included 300 customer of AL - Rashid and AL-Rafidain Banks; these were chosen randomly in order to collect the information from the field. For this reason a questionnaire had been developed. Several statistical tools examined the hypothesis of the study. The study concluded that there was a positive evaluation for the high quality of services provided by the banks. In addition, there was a variance in the relative importance concerning how consumers evaluate the quality level of services provided banks. The study recommends the need to maintain and improve the continuity of the quality of services by the management of the banks in order to provide better services to customers.. . | ||
| Keywords | ||
| Evaluating; Bank Quality Services | ||
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