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The Effect of Some Organizational Factors on the User’s Attitude Towards the E-Learning System: A Study of the Opinions of A Sample of the Academic Staff at the University of Mosul | ||
| TANMIYAT AL-RAFIDAIN | ||
| Volume 43, Issue 141, March 2024, Pages 127-150 PDF (1.21 M) | ||
| Document Type: Research Paper | ||
| DOI: 10.33899/tanra.2024.182571.1328 | ||
| Authors | ||
| Zaid Fawzi Ayoob Al-Sheikh* ; Ahmed Younis Alsabawy | ||
| Department of Business Administration, College of Administration and Economics, University of Mosul, Mosul, Iraq. | ||
| Abstract | ||
| The research aims to identify the organizational factors influencing the attitude of academic staff towards change towards the e-learning system and to achieve this goal, the literature has been relied on to identify the factors influencing the situation, and three organizational factors have been selected represented by job content, workgroup support, and communication. To complete the main objective of the study and verify the impact of the three factors on the position of the beneficiary, a questionnaire form has been prepared based on previous pioneering studies in the field of information systems. The University of Mosul was chosen as a field of study, and the teaching staff at this university as a sample for the study, and (620) questionnaires were distributed to the teaching staff working at the university. The survey method was adopted in this research to achieve its objectives. To test the model, structural equations modeling was adopted according to two steps, the first was to test the measurement model, to ensure the credibility and stability of the measurement model, and the second step was to test structural models (relationship models) to show the direct effects of organizational factors (job content, workgroup support, and communication) on The approved factor (the beneficiary's attitude towards the e-learning system). And the (AMOS) program was used to perform the statistical analysis. The research reached several conclusions, the most important of which is that each of the three organizational factors (job content, workgroup support, and communication) has a positive and significant impact on the user’s attitude toward the e-learning system. The research also presented several proposals, the most important of which is attention to the organizational factors that enhance the positive attitude towards the e-learning system by the beneficiaries, and this is done by increasing the interest in contacting the beneficiaries and involving them in all the details of implementing the desired change and enhancing the functional content of the beneficiaries as well as providing support of all kinds to the beneficiaries of using the system. | ||
| Keywords | ||
| Organizational Factors; Job Content; Work Group Support; Communication; The Beneficiary's Attitude Towards The E-Learning System | ||
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