The impact of digital financial awareness on the adoption of digital finance services

Mohammed Ridha, Karrar

doi:10.33916/qjae.2026.01331344

	The impact of digital financial awareness on the adoption of digital finance services
AL-Qadisiyah Journal For Administrative and Economic sciences
Volume 28, Issue 1, April 2026, Pages 331-344 PDF (621.71 K)
Document Type: Research Paper
DOI: 10.33916/qjae.2026.01331344
Author
Karrar Mohammed Ridha
Al-Furat Al-Awsat Technical University / Kufa Technical Institute
Abstract
The study will focus on the effect of digital financial awareness on both implementation of digital financial services within the Iraqi banking industry and considering the high paces at which the global financial industry is undergoing digitalization and electronic transformation. The methodology used in the research is a descriptive-analytical approach since it is an appropriate methodology in measuring and interpreting the correlation between the research variables. A survey using a questionnaire was developed and sent to a group of staff of various Iraqi privately-owned banks. The research model incorporates an independent variable, which is digital financial awareness, with its dimensions (financial knowledge, digital literacy, practical experience, awareness, decision-making, and self-protection), and dependent variable, which is digital financial services adoption, with its dimensions (adoption and use of digital financial services, perceived ease of use and satisfaction, and freedom and security). The research hypotheses were tested through a set of suitable statistical tools, structural equation modeling (SEM) with the help of SmartPLS software. An SPSS program was also used to perform a descriptive examination of the two variables of the study. Those findings allow concluding that digital financial awareness can positively influence the utilization of digital financial services in Iraqi banks significantly, and higher customer awareness and digital skills will lead to a higher use of modern banking technologies. Another recommendation of the research is that the Iraqi banks should pursue the integration strategy of encouraging the concept of digital financial literacy, awareness, and training programs delivered to diverse customer groups, and enhance the digital infrastructure of the banks to guarantee the security, efficiency, and convenience of the electronic banking transactions.
Keywords
Digital financial awareness; digital financial services; digital knowledge

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