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DECONSTRUCTION OF INDUSTRIAL DESIGN | ||
| AL-TAQANI | ||
| Article 1, Volume 21, Issue 5, 2008, Pages 100-103 | ||
| Abstract | ||
| Deconstruction is the term that surfaced in the first quarter of the twentieth century, the word has served to label architecture, graphic design, products, and fashion featuring chopped up, layered, and fragmented forms imbued with ambiguous futuristic overtones. This made quick and short changes in shape, technical ways in industrial products design without enough studying and understanding for the basic ideas and philosophy of deconstruction. The aim of this study is to understand the concept of deconstruction of industrial design. Derridas theory mentioned deconstruction is a strategy of critical form-making witch is performed across a range of artificial and practices to give the design full freedom in changing the internal and external image of signified independent from the signifier . The strategy is based on the philosophy doubts to reject the traditional design and the principles therefore it is the embodiment of the new sprit of that time. The main characteristic of industrial products in the deconstruction stage is that the design is derived from the structural stage and it represents a very complicated design which makes it impossible to reach the standard bases and it is a repeatedly and changing motions showing the design in an unfamiliar way containing potential inner power or energy and the product has a pluralism and differentiation not domination and symmetry. | ||
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