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The Effect of the information quality on the Customer's : Satisfaction :A survey of the view points of anuwber of Iraqi air lines Company customers | ||
| Gulf Economist | ||
| Article 6, Volume 26, Issue 16, 2009, Pages 106-151 PDF (0 K) | ||
| Author | ||
| Mohammed Hussein Manhal | ||
| Abstract | ||
| Information is one of the most important resources that are introduced by an organization for its customers , at the same time the quality of information represent a competitive advantage which help the organization to satisfy its customers and dominates its current marketing share and expand it in future , this study aims at determining information quality level which is introduced by( Iraqi Airlines Company ) for its customer about departure and arrival appointments ,and measuring its statistical effect in customers satisfaction level , this study is based on a main hypothesis which is (there is significant relationship between information quality and customer satisfaction ) , the study ends with some conclusions like (the weak quality level of (timeliness , content , and figure are dimensions of information . There is significant relationship between information quality and customer satisfaction . | ||
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