A.Mutab, A. (2010). The Marketing of Information Services in the Central Library of AL-Mustensyria University through the internet network.. , 11(1), 59-78.
Atheel A.Mutab. "The Marketing of Information Services in the Central Library of AL-Mustensyria University through the internet network.". , 11, 1, 2010, 59-78.
A.Mutab, A. (2010). 'The Marketing of Information Services in the Central Library of AL-Mustensyria University through the internet network.', , 11(1), pp. 59-78.
A.Mutab, A. The Marketing of Information Services in the Central Library of AL-Mustensyria University through the internet network.. , 2010; 11(1): 59-78.

The Marketing of Information Services in the Central Library of AL-Mustensyria University through the internet network.

iraqi journal for information
Article 1, Volume 11, Issue 1, 2010, Pages 59-78
Author
Atheel A.Mutab
Abstract
The research aims at finding how the central library of
Al-Mustansirya University applicants marketing concepts and styles in it's different actives and studying problems and obstacles which face information's services marketing state in the library and it is been used approach to study the state to achieve purposes of this study, also it is been distributed questionnaire forms on a sample of researchers, the study reached number of results the most important of them is un aware of marketing importance and the different marketing activities, in addition to the library's neglect of using the recent techniques to circulate information's services in the library.
Keywords
information marketing; Information Services; Mustensyria University
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