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The impact of marketing research in the public company's products for the manufacture of batteries (Applied Research in the General Company for the manufacture of batteries) | ||
| Journal of Administration and Economics | ||
| Article 1, Volume 0, Issue 88, 2018, Pages 134-151 | ||
| Author | ||
| M. Sana Hassan Helou | ||
| Abstract | ||
| This study deals with The influence of marketing researchs on products . It concentrates on one section of management levels in the company . Which is that of administrative managers.The research problem attempted to study and analysis the influence of marketing researches on products. The aim at achieving a number of applicable goals depending on one major hypotheses . The researcher set a questionnaire to collecting the data and information relating to the study , which was distributed to sample of (30) department manager heads of section states company . In order to processing the data resorted to many statistical methods such as arithmetic means the standard deviation and the slope . The statistical methods had shown a number of results the most obvious of which may be presence of a moral influence marketing research on products as to the discussion of the results the practical study emphasis on the attention required for both of the marketing research and products . | ||
| Keywords | ||
| The center of an administrative | ||
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