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Calendar Creations hotel product (field study) | ||
| Journal of Administration and Economics | ||
| Article 1, Volume 0, Issue 86, 2018, Pages 275-292 | ||
| Authors | ||
| M. M. Mohammed Fadhil Abbas; M. M. Mohamed Abdel Zaid Abdul-Aoun | ||
| Abstract | ||
| There is no doubt that the hotels are most of the organizations interested in creativity for the purpose of positioning and stay in the market and getting more market share comparing with other competitors and organizations in order to avoid extinction and extinction in the labor market was a must do several improvements and developments on the services provided to guests in line with the wishes and tastes of the guests to win them back, thus preserving a large proportion of sales and increase profits and therefore the body of this research all aspects of product innovation-the hotel has included the first four chapters: contains the research methodology problem - goal - the importance of ... The second chapter included the theoretical side and included everything related to the concept of product innovation and hotel Chapter III, included a field-side and everything related to field study conducted by researchers through the distribution of questionnaire forms and interviews with managers and artworks in hotels in addition to the sample found on the calendar for the annual three years for each hotel and was finally put radical solutions and comprehensive for the purpose of solving the problem of technical and product innovations experienced class hotels, selected from a significant decrease in the level of creativity they had and that was through a number of conclusions and recommendations for the study which would develop the services provided to hotel guests and upgraded to suit them and achieve the expected return and the expected operating ratio comparing with other hotel organizations compete in the tourism sector, hotels and walk the pace of development and prosperity achieved by both hotel organizations in the Arab world or in the large global hotel chains. | ||
| Keywords | ||
| The center of tourist | ||
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